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Groove vs ZoomInfo Sales: who evaluates each

Updated

In our data, 11 companies have people who reviewed both Groove and ZoomInfo Sales: 5% of the 232 companies whose people reviewed Groove, and 2% of the 451 that reviewed ZoomInfo Sales.

How many companies evaluated both

Groove only
221
companies
Both
11
companies
ZoomInfo Sales only
440
companies

11 companies evaluated both Groove and ZoomInfo Sales, suggesting limited direct comparison between the two platforms in most buying decisions. Groove reviewers show notably higher cross-evaluation at 5%, while ZoomInfo Sales reviewers evaluated it in isolation at 2% of cases.

Who reviews each, by team

Groove and ZoomInfo Sales, in contacts
GrooveZoomInfo Sales
Sales13940%20343%
Marketing216%276%
Engineering & IT247%388%
Operations & Finance5416%347%
Consulting & Analysis329%408%
Leadership4714%8017%
Other288%5211%

Groove's review base leans toward Sales and Operations & Finance roles, while ZoomInfo Sales drew stronger participation from Leadership and Engineering & IT teams. ZoomInfo Sales also engaged significantly more Marketing reviewers relative to Groove's evaluation.

What else they compared

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Frequently asked questions

How many companies evaluated Groove but not ZoomInfo Sales?
221 companies reviewed Groove without evaluating ZoomInfo Sales.
How many companies evaluated ZoomInfo Sales but not Groove?
440 companies reviewed ZoomInfo Sales without evaluating Groove.
Which teams reviewed each product most?
Groove's largest reviewer group was 139 in Sales, followed by 54 in Operations & Finance. ZoomInfo Sales saw 203 Sales reviewers and 80 Leadership reviewers as its two largest groups.

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