Do companies typically evaluate both products together?

Only 1% of companies that reviewed Intuit Mailchimp also reviewed Semrush. The two products attract largely different evaluation audiences, with 29 companies reviewing both.

How many companies looked at Intuit Mailchimp but not Semrush?

2,331 companies reviewed Intuit Mailchimp without evaluating Semrush, compared to 482 companies that reviewed Semrush alone.

Which teams review each platform most?

For Intuit Mailchimp, 718 people in Other roles led reviews, followed by 442 people in Engineering & IT. For Semrush, 110 people in Other roles were most active, with 115 people in Leadership as the second-largest group.

Intuit Mailchimp vs Semrush: who evaluates each

Updated October 20, 2026

In our data, 29 companies have people who reviewed both Intuit Mailchimp and Semrush: 1% of the 2,360 companies whose people reviewed Intuit Mailchimp, and 6% of the 511 that reviewed Semrush.

Intuit Mailchimp

Companies: 2,360
Contacts: 2,539
Countries: 84

See which companies use Intuit Mailchimp →

Semrush

Companies: 511
Contacts: 531
Countries: 49

See which companies use Semrush →

How many companies evaluated both

Intuit Mailchimp only: 2,331; companies
Both: 29; companies
Semrush only: 482; companies

29 companies evaluated both Intuit Mailchimp and Semrush, suggesting limited overlap in how buyers approach these two products. Intuit Mailchimp drew reviews from 2,360 companies across 2,331 that did not evaluate Semrush, while Semrush's 482 companies-only reviewers indicate distinct buyer segments.

Who reviews each, by team

Intuit Mailchimp and Semrush, in contacts
	Intuit Mailchimp	Semrush
Sales	1325%	122%
Marketing	40716%	11121%
Engineering & IT	44217%	10520%
Operations & Finance	2048%	102%
Consulting & Analysis	2399%	6813%
Leadership	39716%	11522%
Other	71828%	11021%

Intuit Mailchimp's reviewers span broadly across functions, with 442 people in Engineering & IT, 407 people in Marketing, and 397 people in Leadership roles. Semrush's reviewer base is smaller overall, though 111 people in Marketing and 115 people in Leadership still represent significant evaluation activity, while 105 people in Engineering & IT reviewed the platform at roughly half Intuit Mailchimp's rate.

What else they compared

Companies that reviewed Intuit Mailchimp also reviewed

Companies that reviewed Semrush also reviewed

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Frequently asked questions

Do companies typically evaluate both products together?: Only 1% of companies that reviewed Intuit Mailchimp also reviewed Semrush. The two products attract largely different evaluation audiences, with 29 companies reviewing both.
How many companies looked at Intuit Mailchimp but not Semrush?: 2,331 companies reviewed Intuit Mailchimp without evaluating Semrush, compared to 482 companies that reviewed Semrush alone.
Which teams review each platform most?: For Intuit Mailchimp, 718 people in Other roles led reviews, followed by 442 people in Engineering & IT. For Semrush, 110 people in Other roles were most active, with 115 people in Leadership as the second-largest group.

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